PrivacyPolicy

Our Privacy Policy

Last updated: 18/09/2026

1. Introduction


Best of The Alps ("we", "our", "us") is committed to protecting the privacy of visitors to this website.
This Privacy Policy explains how we collect, use, store, and protect personal data when you visit the Best of The Alps website. We are committed to processing personal data in accordance with applicable data protection laws, including the Swiss Federal Act on Data Protection (FADP) and, where applicable, the European Union General Data Protection Regulation (GDPR).
By using this website, you acknowledge that you have read and understood this Privacy Policy.


2. Data Controller


The data controller responsible for the processing of personal data through this website is:

  • Best of The Alps
  • c/o Crans-Montana Tourisme & Congrès (CMTC)
  • Route des Arolles 4
  • Immeuble Stéphani
  • 3963 Crans-Montana
  • Switzerland
  • Email: headoffice@bestofthealps.com

3. Website Design and Development


4. Personal Data We Collect


The Best of The Alps website is designed according to the principle of data minimization.
In general, visitors may access and browse the website without providing personal information.
However, limited personal data may be processed in the following situations:

  • When you contact us by email or through a contact form (if available);
  • When you voluntarily provide information through communications with us;
  • When technical information is collected for security, maintenance, or website performance purposes.
  • The categories of personal data that may be processed include:
  • Name;
  • Email address;
  • Telephone number (if provided);
  • Organization or company name (if provided);
  • Information contained in your message or correspondence;
  • Technical information related to your visit.


5. Technical and Usage Data


When you visit the website, certain technical information may be collected automatically, including:

  • IP address (where technically required);
  • Browser type and version;
  • Operating system;
  • Device type;
  • Referring website;
  • Date and time of access;
  • Pages visited and navigation patterns.

Such information is used for security, technical administration, website performance monitoring, and statistical analysis.


6. Purpose of Processing


Personal data may be processed for the following purposes:

  • Responding to inquiries and requests;
  • Providing information about Best of The Alps and its activities;
  • Managing website security and technical operations;
  • Measuring website performance and audience statistics;
  • Complying with legal and regulatory obligations.

We process personal data only when there is a valid legal basis to do so.

7. Analytics and Audience Measurement


The website may use audience measurement tools to better understand how visitors interact with the website.
These tools are configured to collect aggregated and anonymized statistics whenever possible and are used solely to improve website performance, usability, and content quality.
No advertising profiling or behavioral marketing is carried out through the website.


8. Data Sharing


Best of The Alps does not sell, rent, or trade personal data.
Personal data may be shared only with:

  • Authorized service providers supporting website hosting, maintenance, security, or analytics;
  • Competent public authorities where required by law;
  • Professional advisers or legal representatives where necessary.

All third parties receiving personal data are required to maintain appropriate confidentiality and security measures.


9. International Data Transfers


Where personal data is transferred outside Switzerland or the European Economic Area, appropriate safeguards will be implemented in accordance with applicable data protection laws.

10. Data Retention


Personal data is retained only for as long as necessary to fulfill the purposes described in this Privacy Policy or to comply with legal obligations.
When personal data is no longer required, it is securely deleted or anonymized.

11. Data Security


Best of The Alps implements appropriate technical and organizational measures to protect personal data against unauthorized access, disclosure, alteration, loss, or destruction.
However, no method of transmission or storage over the internet can be guaranteed to be completely secure.

12. Your Rights


Subject to applicable law, you may have the right to:

  • Access your personal data;
  • Request correction of inaccurate data;
  • Request deletion of your personal data;
  • Request restriction of processing;
  • Object to certain processing activities;
  • Request data portability where applicable;
  • Withdraw consent where processing is based on consent.

Requests relating to personal data may be submitted using the contact information provided below.


13. Third-Party Websites


The website may contain links to third-party websites, including the websites of member destinations and other tourism-related organizations.
Best of The Alps is not responsible for the privacy practices or content of such external websites. Users are encouraged to review the privacy policies of those websites separately.


14. Cookies


The use of cookies and similar technologies is governed by the Cookie Policy available on this website.
We encourage users to review the Cookie Policy for additional information regarding audience measurement technologies and cookie management.


15. Changes to this Privacy Policy


Best of The Alps reserves the right to modify this Privacy Policy at any time.
Any updates will be published on this page, together with the revised "Last Updated" date.


16. Contact


For any questions regarding this Privacy Policy or the processing of personal data, please contact:

  • Best of The Alps
  • c/o Crans-Montana Tourisme & Congrès (CMTC)
  • Route des Arolles 4
  • Immeuble Stéphani
  • 3963 Crans-Montana
  • Switzerland
  • Email: headoffice@bestofthelaps.com


17. Complaints


If you believe that your personal data has been processed in violation of applicable law, you may have the right to lodge a complaint with the competent data protection authority in your country of residence or with the relevant Swiss supervisory authority.

Get in touchwith our team

ContactBest Of the Alps
LocationRoute des Arolles 43963 Crans-MontanaSwitzerland